Market Veep Blog

Social media is one of the core foundations of a successful marketing strategy. With more people spending more time than ever on their social media platform of choice, it’s become paramount for companies and brands across the globe to not only be...

Social media is more relevant than ever. Its influence has become such a staple in our culture that going without it is practically a fringe idea. Across the United States alone, 77%  of people have a social media profile. On a worldwide scale,...

Social media content marketing can be one of the secret weapons in boosting your brand’s relevance and visibility. When you’re well acquainted with who your audience is, what kinds of content capture their attention, and what you can do to...

What you post to social media matters, but you should also think about when and how you post. If you want to create successful social media campaigns for your company, take some time to consider who it's targeting and whether the timing of the...

If you’ve ever gone online, then you’re undoubtedly aware of the “hashtag” and the powerful presence it has on social media. While you can and should make use of industry-specific hashtags in your social media content marketing, if you really...

A good sense of humor is a great way to humanize a company, and when properly utilized, can dramatically increase audience engagement and profits. In the same breath, however, misusing humor in your social media can be a death sentence for your...

Creating a Snapchat marketing strategy can be tricky. But thanks to the platform’s large and active audience, it can be an influential tool in your content marketing. Users on Snapchat are some of the most active and interactive people on...

Successful marketing is about being in front of the right people, at the right time. With social media so deeply intertwined with consumers’ lifestyles, it’s no surprise that businesses are increasingly incorporating social media into their...

You’ve heard it before: In the world of inbound marketing, content is king. But connecting your target audience to the content you generate can be a struggle. These content optimization tips and free resources can be the key to increasing blog...

Your inbound business story matters. It matters to you because it’s the step-by-step process that got you here. When your target audience truly understands WHY & HOW you got started in your industry, they will have more respect for WHAT it is...