Market Veep Blog

Has the excitement left your brand? Are sales trending down? It could be time to try a fresh approach. Brand repositioning will mean updates to your message, your value proposition, and your marketing strategy to keep up with evolving...

What does marketing during COVID-19 look like? As this virus changes the way businesses across the globe interact with each other and their customers, we’re seeing social media trends for business shift, adapt, and in some cases, disappear...

This pandemic has challenged businesses of all stripes, but few have felt the impact more than physical stores that rely on foot traffic for revenue. We've gathered seven examples of savvy brick and mortar business adaptations to show you how...

Facebook is a robust platform with highly intricate advertising capabilities. Don’t get lost in the jargon—use this cheat sheet to familiarize yourself with the most commonly used Facebook terms.

Each Facebook Ads campaign should be used to drive specific results. Knowing which Facebook KPIs to track can help you hit your goals. 

More money spent doesn’t always result in a higher return on investment. Use these Facebook bidding strategies to make sure you are getting the biggest bang for your advertising bucks.

There are currently 11 different Facebook campaign objectives available. Selecting the appropriate campaign is the first step toward creating Facebook ads that drive results. To help you take advantage of some of Facebook Ads best practices,...

Social media is one of the core foundations of a successful marketing strategy. With more people spending more time than ever on their social media platform of choice, it’s become paramount for companies and brands across the globe to not only be...

Social media is more relevant than ever. Its influence has become such a staple in our culture that going without it is practically a fringe idea. Across the United States alone, 77%  of people have a social media profile. On a worldwide scale,...

Social media content marketing can be one of the secret weapons in boosting your brand’s relevance and visibility. When you’re well acquainted with who your audience is, what kinds of content capture their attention, and what you can do to...