Market Veep Blog

Drive In More Leads

    6 Examples of Brand Repositioning That Renewed Company Growth

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    By Bill Viau in October, 2020 | 10 minute read

    Has the excitement left your brand? Are sales trending down? It could be time to try a fresh approach. Brand repositioning will mean updates to your message, your value proposition, and your marketing strategy to keep up with evolving...

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    How COVID-19 is Shaping New Kinds of Social Media Marketing Trends

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    By William Jepma in May, 2020 | 9 minute read

    What does marketing during COVID-19 look like? As this virus changes the way businesses across the globe interact with each other and their customers, we’re seeing social media trends for business shift, adapt, and in some cases, disappear...

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    7 Brick and Mortar Business Adaptations We’ve Seen for COVID-19

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    By Bill Viau in May, 2020 | 9 minute read

    This pandemic has challenged businesses of all stripes, but few have felt the impact more than physical stores that rely on foot traffic for revenue. We've gathered seven examples of savvy brick and mortar business adaptations to show you how...

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    70 Facebook Terms & Definitions

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    By Sam Meza in January, 2020 | 10 minute read

    Facebook is a robust platform with highly intricate advertising capabilities. Don’t get lost in the jargon—use this cheat sheet to familiarize yourself with the most commonly used Facebook terms.

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    The 15 Facebook KPIs You Should Be Tracking

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    By Sam Meza in January, 2020 | 6 minute read

    Each Facebook Ads campaign should be used to drive specific results. Knowing which Facebook KPIs to track can help you hit your goals. 

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    Facebook Bidding Strategies for Beginners

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    By Sam Meza in January, 2020 | 4 minute read

    More money spent doesn’t always result in a higher return on investment. Use these Facebook bidding strategies to make sure you are getting the biggest bang for your advertising bucks.

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    Which Facebook Campaign Objectives Should I Use?

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    By Sam Meza in January, 2020 | 11 minute read

    There are currently 11 different Facebook campaign objectives available. Selecting the appropriate campaign is the first step toward creating Facebook ads that drive results. To help you take advantage of some of Facebook Ads best practices,...

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    Are Social Media Pages Replacing Company Websites?

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    By William Jepma in June, 2019 | 6 minute read

    Social media is one of the core foundations of a successful marketing strategy. With more people spending more time than ever on their social media platform of choice, it’s become paramount for companies and brands across the globe to not only be...

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    A Comprehensive Guide to Social Media Marketing Success

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    By William Jepma in February, 2019 | 27 minute read

    Social media is more relevant than ever. Its influence has become such a staple in our culture that going without it is practically a fringe idea. Across the United States alone, 77%  of people have a social media profile. On a worldwide scale,...

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    Step Up Your Social Media Content Marketing: Tips to Boost Brand Relevance

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    By William Jepma in February, 2019 | 7 minute read

    Social media content marketing can be one of the secret weapons in boosting your brand’s relevance and visibility. When you’re well acquainted with who your audience is, what kinds of content capture their attention, and what you can do to...

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