Market Veep Blog

Drive In More Leads

    Leading Through a Crisis: How to Align Sales and Marketing After COVID

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    By William Jepma in July, 2020 | 5 minute read

    There are subtle but crucial differences between managing your team during a crisis and leading your team through a crisis. These differences are especially noticeable when a disruption like COVID-19 affects your company. Instead of letting that...

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    Disaster Recovery for Business: How to Sell After a Crisis

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    By William Jepma in July, 2020 | 6 minute read

    Setting smart sales goals in 2020 is a unique kind of dilemma. In the face of so much social upheaval and disruption (as a result of the COVID-19 pandemic, among other things), is now really the time to be selling? If not, then what’s your...

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    Seamlessly Grow Your Sales Team with Sales Automation Tools

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    By Bill Viau in January, 2020 | 6 minute read

    Wondering how to grow sales? Sales automation tools are the one-stop solution to most of the typical hurdles faced by growing sales teams. You can eliminate record-keeping busywork and arm your reps with smart analytics at the same time. All it...

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    6 Sales Enablement Tools to Increase Your Team’s Productivity

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    By William Jepma in November, 2019 | 6 minute read

    Are you looking to improve your sales and marketing productivity? Does your sales process need streamlining? If you’re looking to optimize your company’s sales enablement strategy, then you’re going to want some tools on your side. Get started...

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    Why the Marketing Flywheel is Taking Over the Sales Pipeline & Closing More Deals

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    By Bill Viau in November, 2019 | 12 minute read

    HubSpot’s Brian Halligan declared the inbound marketing funnel retired in 2018.  In its place? The marketing flywheel. Here’s everything you need to know about how (and why) a flywheel business model can help you close more deals than the sales...

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    5 HubSpot Tools to Drive Sales for Startups

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    By Bill Viau in November, 2019 | 6 minute read

    HubSpot has a versatile suite of cost-effective software tools that can drive sales for startups through the roof.  Whether you’re using HubSpot Sales, the free-forever CRM, or HubSpot for Startups at a massive discount, there are a handful of...

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    When Should My Sales Team Reach Out to an Inbound Lead?

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    By Bill Viau in November, 2019 | 9 minute read

    Inbound leads are warmer by nature.  After all, they’ve come to you. But that doesn’t mean they’re ready to make a purchase right away, and you definitely don’t want to scare them off.  So when should your sales team reach out? A rapid response...

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    Streamline Your Sales Pipeline Management with These 5 Tips

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    By William Jepma in November, 2019 | 8 minute read

    Streamlining your sales pipeline management is one of the best things you can do for your company. The cleaner your pipeline is, the easier it’ll be to manage. And the easier it is to manage, the more deals your sales team will be able to close....

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    Win More Sales with Closed-Loop Marketing: Understanding the Analytics and Full Funnel Pipeline

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    By William Jepma in June, 2019 | 5 minute read

    In the constant search for sales and marketing alignment, closed-loop marketing can be one of the essential linchpins that brings the two teams together. By creating an “open-door” between sales and marketing, a closed-loop marketing system will...

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    We Miss You: How to Re-Engage With Lost Leads

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    By Bill Viau in May, 2019 | 12 minute read

    Lost leads don’t have to be missed opportunities...sometimes they’re more like long lost friends, just waiting for the day when you’ll cross paths once again.  To re-engage with your lost leads, you’ve got to understand why they lost touch, how...

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