Market Veep Blog

Drive In More Leads

    These Sales CRM Tools Are Your Sales Team's Best Friend (They Just Don't Know It Yet)

    Picture of Sam Meza
    By Sam Meza in March, 2019 | 9 minute read

    An effective CRM platform streamlines your sales process to eliminate time spent on tedious tasks so your sales team can focus on selling. Here are some sales CRM tools that can help your sales team score more wins!

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    Sales Enablement Content Can Close Deals (and Make Your Sales Team Happy!)

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    By Sam Meza in March, 2019 | 8 minute read

    One of the key benefits of sales and marketing alignment is the creation of highly relevant sales enablement content that can be used to close more deals.

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    7 Easy Tips for Improving Your Lead Conversion Process

    Picture of William Jepma
    By William Jepma in January, 2019 | 6 minute read

    Converting leads into customers is perhaps the most important part of the inbound methodology. It’s the stage where someone provides you with their information in exchange for a service you’ve offered them. This exchange of information will...

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    3 Reasons You Should Start Outsourcing Email Marketing

    Picture of Mike Rand
    By Mike Rand in January, 2018 | 5 minute read

    Email marketing can take a lot of time. If your company is struggling to manage the workload, or need some help putting your marketing toolkit to use, then outsourcing email marketing may be an option worth exploring.

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    The Inbound Marketing Methodology: Close

    Picture of Mike Rand
    By Mike Rand in December, 2017 | 7 minute read

    You’ve attracted visitors to your website and converted them into leads. In the Close stage of the inbound marketing methodology, you’ll transform those leads into customers using automated workflows and advanced pipeline management techniques.

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    How Can a Full-Service Email Marketing Agency Help You?

    Picture of Mike Rand
    By Mike Rand in October, 2017 | 4 minute read

    A full-service email marketing agency can help you segment your contacts, send targeted messages, and automate your email campaigns for maximum lead flow. They can also help you build incentives to capture more contacts. Email still has the one of...

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    Why Automation is Essential for B2B Email Marketing

    Picture of Mike Rand
    By Mike Rand in October, 2017 | 3 minute read

    Automation is now essential for B2B email marketing because you can no longer compete without it. Automated email marketing saves vast amounts of time so your employees can focus on other tasks. It also enables you to hyper-target your emails and...

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    How Does Inbound Marketing Work?

    Picture of Mike Rand
    By Mike Rand in September, 2017 | 8 minute read

    The four stages of the inbound marketing methodology are: Attract, Convert, Close, and Delight. Inbound marketers use helpful content and easy methods of "opting in" to attract business organically and keep customers coming back for more. It's...

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    How to Get More Out of HubSpot's Lead Segmentation Tools

    Picture of Mike Rand
    By Mike Rand in September, 2017 | 4 minute read

    Use buyer personas and the lifecycle stage of your contacts to create contextual, personalized messages and close leads faster. HubSpot's lead segmentation tools make this process easy, and you can use automation to make it faster.

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    How to Use Lead Nurturing Emails to Grow Your Business

    Picture of Mike Rand
    By Mike Rand in September, 2017 | 4 minute read

    Lead nurturing emails that are based on the recipient's context will perform better than those that are sent in bulk.  Use your lead intelligence to draft your emails and send them to contact lists that that perform well.

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