Market Veep Blog

How do you speak to an audience you can't see? The same way you speak to a regular audience, but with a few minor adjustments. Know your technology, engage your audience, and practice these public speaking tips for webinars.

There are two challenges to obtaining webinar attendees: Getting people to sign up and getting people to show up. To keep people interested, pick a must-know subject and keep in contact with those who register.

Your business is growing. You've networked, gone to trade shows, and hit the pavement running. Maybe you've even taken out a few ads. But in order to keep growing, you'll need a steady flow of leads coming in. It's time to make a decision about...

Content marketing is a digital marketing strategy that involves the creation and distribution of videos, graphics, and written materials. A content marketing agency produces and shares these materials on behalf of other businesses, helping them...

The four stages of the inbound marketing methodology are: Attract, Convert, Close, and Delight. Inbound marketers use helpful content and easy methods of "opting in" to attract business organically and keep customers coming back for more. It's...

Use buyer personas and the lifecycle stage of your contacts to create contextual, personalized messages and close leads faster. HubSpot's lead segmentation tools make this process easy, and you can use automation to make it faster.

Marketing is an ever growing and ever-changing endeavor. New technology has caused us to abandon some of the old marketing methods and reimagine others.

You have buyers, yes, but do you understand them? This goes deeper than merely knowing what people buy and when they buy it; it’s about knowing how your customers tick.

Sometimes, we make marketing more complicated than it needs to be. Automation and project management tools, among other hacks, make inbound marketing much easier.

To build a successful team, you may need to break a few of the old rules. Today, successful companies offer more transparency to their employees, have more fun, and are more hands-on.