Good website design is one of the secret weapons in maximizing your business’ visibility and lead generations. However, bad website design will have the opposite effect and can cripple the user experience, keeping valuable prospects away from your...
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Whether you are thinking about having your marketing assistant work on a piece of design collateral or thinking about taking on the daunting task yourself, there are some things to consider before taking on a DIY graphic design project for your...
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Color harmony is the affective response people have to colors and color combinations. For marketers, successful use of color harmony can result in more clicks and conversions.
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Creating a cohesive and consistent brand identity for your company will boost your success in a world of inconsistencies related to design. Stand out from your competitors by using design to its fullest potential.
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Logos are sometimes the most overlooked and yet overthought element in a brand. When designed well, your logo will complement your company brand. When not designed well, your logo can negatively impact everything your brand stands for.
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If you're unfamiliar with website optimization, you may be confused about the important role design plays. The fundamentals are visuals, fonts, navigation, and testing the final product.
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In marketing, good design isn't just arts & crafts. These are some of the best practices that the best graphic designers follow to bring their ideas to life.
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