Market Veep Blog

Drive In More Leads

    How Bad Website Design Can Drive Traffic Away

    Picture of Jack Swymer
    By Jack Swymer in February, 2019 | 8 minute read

    Good website design is one of the secret weapons in maximizing your business’ visibility and lead generations. However, bad website design will have the opposite effect and can cripple the user experience, keeping valuable prospects away from...

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    Why DIY Graphic Design is Always a Risk for Your Business

    Picture of Emily Boisvert
    By Emily Boisvert in October, 2018 | 6 minute read

    Whether you are thinking about having your marketing assistant work on a piece of design collateral or thinking about taking on the daunting task yourself, there are some things to consider before taking on a DIY graphic design project for your...

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    Using Color Theory to Increase Conversions

    Picture of Sam Meza
    By Sam Meza in September, 2018 | 6 minute read

    Color harmony is the affective response people have to colors and color combinations. For marketers, successful use of color harmony can result in more clicks and conversions.

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    Why Brand Identity is the Key To Your Success

    Picture of Nina Deuterio
    By Nina Deuterio in August, 2018 | 6 minute read

    Creating a cohesive and consistent brand identity for your company will boost your success in a world of inconsistencies related to design. Stand out from your competitors by using design to its fullest potential.

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    How To Design a Strong & Memorable Logo in 7 Steps

    Picture of Nina Deuterio
    By Nina Deuterio in July, 2018 | 6 minute read

    Logos are sometimes the most overlooked and yet overthought element in a brand. When designed well, your logo will complement your company brand. When not designed well, your logo can negatively impact everything your brand stands for.

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    4 Design Fundamentals for Website Optimization

    Picture of Mike Rand
    By Mike Rand in February, 2017 | 5 minute read

    If you're unfamiliar with website optimization, you may be confused about the important role design plays. The fundamentals are visuals, fonts, navigation, and testing the final product.

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    Design Best Practices for Marketing Success

    Picture of Mike Rand
    By Mike Rand in January, 2017 | 5 minute read

    In marketing, good design isn't just arts & crafts. These are some of the best practices that the best graphic designers follow to bring their ideas to life.

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