Market Veep Blog

Drive In More Leads

    Using Color Theory to Increase Conversions

    Picture of Sam Meza
    By Sam Meza in September, 2018 | 6 minute read

    Color harmony is the affective response people have to colors and color combinations. For marketers, successful use of color harmony can result in more clicks and conversions.

    Read More

    Do Pop-Up Forms Actually Work? You'd Be Surprised

    Picture of Mike Rand
    By Mike Rand in January, 2018 | 5 minute read

    Misleading pop-up ads from third-party advertisers give pop-ups a bad rap. Pop-up forms can be used as part of an inbound marketing strategy to convert website visitors and gain new subscribers. The data even shows that they're effective (when...

    Read More

    The Inbound Marketing Methodology: Close

    Picture of Mike Rand
    By Mike Rand in December, 2017 | 7 minute read

    You’ve attracted visitors to your website and converted them into leads. In the Close stage of the inbound marketing methodology, you’ll transform those leads into customers using automated workflows and advanced pipeline management techniques.

    Read More

    The Inbound Marketing Methodology: Convert

    Picture of Mike Rand
    By Mike Rand in December, 2017 | 4 minute read

    You’ve attracted the right traffic to your site and now it is time to convert visitors into qualified leads. In the Convert stage of the inbound marketing methodology, you use forms, CTAs, and a CRM to capture and store contacts.

    Read More

    Achievable Examples of Businesses That Use Live Chat to Capture and Convert Leads

    Picture of Mike Rand
    By Mike Rand in July, 2017 | 3 minute read

    Live chat is often used for customer support, but you can also use it to convert leads on your website. Some customers would rather strike up a conversation than fill out a form.

    Read More

    Google Analytics: Everything You Need to Know

    Picture of Jennelle McGrath
    By Jennelle McGrath in May, 2016 | 2 minute read

    It helps to know where your business is coming from, and where it isn't. Google Analytics provides a wealth of indispensable information about your website and your marketing campaigns.

    Read More
    1