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    6 Ways You Can Build a Successful Cannabis Advertising Strategy

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    By Bill Viau in January, 2020 | 11 minute read

    How can you build a successful cannabis advertising strategy on a constantly shifting legal landscape? It takes some creativity, but lots of cannabusinesses are doing it — and so can you.  Here are 6 strategies that really work.

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    The 7 Cannabis Market Statistics Every Cannabusiness Should Track

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    By Bill Viau in January, 2020 | 5 minute read

    The body of cannabis market research is still small, but growing rapidly—and research data is essential to maxing out the potential of your cannabusiness.  We’ve gathered the top 7 cannabis statistics you’ll want to keep tabs on as you develop...

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    5 Dispensary Marketing Strategies That Actually Work!

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    By Bill Viau in January, 2020 | 8 minute read

    Strict dispensary marketing regulations start you out with one hand tied behind your back.  Combine the power of online inbound marketing, on-site incentives, and cannabis-friendly advertising opportunities to break free and grow your business. 

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    4 Things You Should Know About Marketing Your Cannabusiness

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    By Bill Viau in January, 2020 | 9 minute read

    Spreading the word about your new cannabusiness comes with plenty of challenges: federal regulations, old stigmas, social media policies, and more.  But it’s still an industry brimming with growth and opportunities for success. You just need to...

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    The Cannabis Marketing Statistics You Need to Know [Infographic]

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    By Bill Viau in July, 2019 | 1 minute read

    It's fortunate that we've seen the rise of cannabis marketing coincide with the age of digital, inbound “content marketing.” Where traditional advertisements live and die at the moment the customer is exposed to them, and disappear when you stop...

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