Market Veep Blog

Drive In More Leads

Unique Sales Content That Closes Deals (and Makes Your Sales Team Happy!)

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By Sam Ciabotti in March, 2019 | 7 minute read

One of the key benefits of sales and marketing alignment is the creation of highly relevant content that can be used to close more deals.

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Crowdsourcing Content: What is User-Generated Content? (With Examples)

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By Sam Ciabotti in February, 2019 | 7 minute read

Producing a steady stream of content is key to a successful inbound marketing strategy. However, you don’t have to produce all that content alone. With the right strategy, not only can you compliment your existing content output with the content...

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Common Content Marketing Mistakes and How to Stop Making Them

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By Sam Ciabotti in February, 2019 | 6 minute read

Even seasoned content professionals sometimes make marketing mistakes, but from all failure comes the opportunity to learn and improve.

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How Writing Like a Journalist Can Improve Your Content Marketing

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By William Jepma in January, 2019 | 6 minute read

Your content marketing strategy is one of the strongest tools in your company's repertoire. It drives clicks, generates leads, and establishes your brand as a valuable, trustworthy resource for your target audience. Since the content you...

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Content Optimization: How to Increase Blog Traffic for Free

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By Ryan Edwards in December, 2018 | 5 minute read

You’ve heard it before: In the world of inbound marketing, content is king. But connecting your target audience to the content you generate can be a struggle. These content optimization tips and free resources will help you increase blog traffic...

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Top 4 Marketing Tips from Inbound 2018

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By Sam Ciabotti in October, 2018 | 6 minute read

The Inbound Conference is a gold mine of latest marketing tips from thought leaders with diverse backgrounds. Here are the top four marketing tips you need to know to improve your marketing strategy and results.

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8 Brainstorming Tips to Help You Generate Great Content Ideas

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By Emma Berry in October, 2018 | 6 minute read

Brainstorming great content ideas is a crucial part of your company’s inbound marketing. Great content will help attract and nurture your customers. Learning how to effectively brainstorm will make your content marketing team’s life much easier.

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How to Create Engaging Blog Posts

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By Emma Berry in September, 2018 | 6 minute read

Blog posts should always be engaging and helpful for your readers. You want your blog posts to help your customers solve their problems, but you also want them to be delighted by the content you’re producing. Keep these 7 tips in mind when you’re...

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10 Writing Essentials for Creating a Blog Post

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By Emma Berry in July, 2018 | 7 minute read

When creating blog content for your brand your posts should provide relevant, educational, and engaging content for your readers. These 10 writing essentials will help improve your approach to writing and guide you through your writing process.

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Hello Topic Clusters – Goodbye Keywords

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By Mike Rand in February, 2018 | 4 minute read

Once a primary focus of every SEO strategy, keywords are officially out. Search engines are now sophisticated enough to understand context and user intent. They can also determine a website's authority on specific topics and how relevant they are...

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