Market Veep Blog

Everyone understands the value of attending an industry event, especially since conferences continue to be the de facto best experience to network with and hear from industry thought leaders. However, the trouble with a traditional conference is...

What does marketing during COVID-19 look like? As this virus changes the way businesses across the globe interact with each other and their customers, we’re seeing social media trends for business shift, adapt, and in some cases, disappear entirely....

This pandemic has challenged businesses of all stripes, but few have felt the impact more than physical stores that rely on foot traffic for revenue. We've gathered seven examples of savvy brick and mortar business adaptations to show you how other...

It's hard to say which HubSpot feature is truly the best. After all, HubSpot is recognized as a top software for marketing, sales, and service departments worldwide. There are a lot of opinions to go around! So we decided to ask the folks who know...

“Marketing it Forward” has always been a core tenet of our company code. Now, with the #50x52 Project, we’re taking the promise of making a difference to a whole new level. Founder and CEO Jennelle McGrath shares the personal journey that led...

There are countless ways you can get to know your marketing target audience. You can run a customer case study, send out a survey, or perhaps most importantly, simply listen to what they have to say. To help you see just how valuable it is to listen...

Wondering how to grow sales? Sales automation tools are the one-stop solution to most of the typical hurdles faced by growing sales teams. You can eliminate record-keeping busywork and arm your reps with smart analytics at the same time. All it...

How can you build a successful cannabis advertising strategy on a constantly shifting legal landscape? It takes some creativity, but lots of cannabusinesses are doing it — and so can you.  Here are 6 strategies that really work.

The most successful marketing strategies aren’t just lucky; they take careful planning and deliberate, data-driven action.  Use key elements of marketing strategy success, like balance, flexibility, and consistency, to achieve maximum results with...

The body of cannabis market research is still small, but growing rapidly—and research data is essential to maxing out the potential of your cannabusiness.  We’ve gathered the top 7 cannabis statistics you’ll want to keep tabs on as you develop your...