Market Veep Blog

Drive In More Leads

    What Happens in the First Year of an Inbound Marketing Strategy?

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    By Bill Viau in August, 2019 | 9 minute read

    You’ve seen plenty of inspiring inbound marketing examples in your research. Companies far and wide claim they’ve doubled traffic, leads, or sales with inbound marketing campaigns. But how did they do it? How long did it take? Here’s what you can...

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    What Happens in 6 Months of an Inbound Content Marketing Strategy?

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    By Bill Viau in August, 2019 | 9 minute read

    It would be convenient to define inbound marketing with a one-size-fits-all schedule. However, with so many variables affecting the time it takes for your inbound content marketing strategy to bear fruit, there's rarely an all-purpose timeline....

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    What Happens in the First 3 Months of an Inbound Marketing Campaign?

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    By Bill Viau in August, 2019 | 8 minute read

    The tree of inbound marketing has diverse branches—inbound content marketing, sales enablement, social media marketing, et al.—that all need planning and setup.  The early months of an inbound marketing campaign revolve around defining the...

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    When Will I Start to Get Inbound Marketing Leads?

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    By Bill Viau in July, 2019 | 7 minute read

    It can take months to develop a true sense of your inbound marketing ROI.  Don’t let impatience knock you off track during the tough foundational work that will gradually kickstart the inbound lead generation process.  Your strategy will take...

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    The Cannabis Marketing Statistics You Need to Know [Infographic]

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    By Bill Viau in July, 2019 | 1 minute read

    It's fortunate that we've seen the rise of cannabis marketing coincide with the age of digital, inbound “content marketing.” Where traditional advertisements live and die at the moment the customer is exposed to them, and disappear when you stop...

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    Inbound Marketing for VC-Backed Startups [Infographic]

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    By Bill Viau in July, 2019 | 1 minute read

    Venture capital backing can kick start your growth in a big way—but you’ve got to know what to do with it.  Prepare for your critical moment with a strong understanding of the growth priorities and initiatives that will bring your founding dream...

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    How Long Does an Inbound Marketing Strategy Take to Produce Results?

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    By William Jepma in June, 2019 | 10 minute read

    Inbound marketing has been the standard for quite some time now, but maybe you’re still wondering what the inbound marketing benefits are, how an inbound marketing strategy works, and how long it takes to start seeing meaningful inbound marketing...

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    Win More Sales with Closed-Loop Marketing: Understanding the Analytics and Full Funnel Pipeline

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    By William Jepma in June, 2019 | 5 minute read

    In the constant search for sales and marketing alignment, closed-loop marketing can be one of the essential linchpins that brings the two teams together. By creating an “open-door” between sales and marketing, a closed-loop marketing system will...

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    Are Social Media Pages Replacing Company Websites?

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    By William Jepma in June, 2019 | 6 minute read

    Social media is one of the core foundations of a successful marketing strategy. With more people spending more time than ever on their social media platform of choice, it’s become paramount for companies and brands across the globe to not only be...

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    We Miss You: How to Re-Engage With Lost Leads

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    By Bill Viau in May, 2019 | 12 minute read

    Lost leads don’t have to be missed opportunities...sometimes they’re more like long lost friends, just waiting for the day when you’ll cross paths once again.  To re-engage with your lost leads, you’ve got to understand why they lost touch, how...

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