Market Veep Blog

Drive In More Leads

    How to Identify and Address Customer Pain Points

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    By William Jepma in October, 2019 | 5 minute read

    Your company’s success hinges on the success of its customers. If you want to continue to grow and expand, then you need to prioritize your customers. And you can do that by learning how to delight customers with the ways you identify, address,...

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    How to Set Your Availability in HubSpot Live Chat

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    By Sam Meza in October, 2019 | 9 minute read

    Live chat offers an instant communication channel between your business and your website visitors. Here’s how to make sure you’re there to chat when they’re looking for you.

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    How to Keep Warm Leads From Growing Cold

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    By Bill Viau in October, 2019 | 4 minute read

    Lead nurturing examples are often focused on taking cold leads and warming them up towards a sale.  But what about nurturing warm leads so they don’t go cold in the first place?  Warm marketing strategies set out to lead nurture gently, but...

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    The Best Marketing Ideas From INBOUND 2019

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    By William Jepma in October, 2019 | 6 minute read

    HubSpot’s annual INBOUND marketing conference is one of the most important events for marketers, salespeople, developers, entrepreneurs, and anyone looking for new and exciting ways to make their business the best it can be. And this year’s event...

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    Digital Marketing for Startups: An Entrepreneur’s Checklist

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    By Bill Viau in October, 2019 | 11 minute read

    The internet is a cost-effective, versatile channel for entrepreneurs who want to build an audience and scale their business.  We’ve gathered the premier methods of digital marketing for startups into this checklist of steps so that you can get...

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    5 Words of Wisdom For VC Startup Scaling

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    By Bill Viau in October, 2019 | 6 minute read

    The scaling process puts a VC startup in a precarious position.  Everything has to grow, but there are many priorities to balance and a misstep could topple your progress.  The best approach is to remain calm and practice these five principles:...

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    Why Outsourcing Is Startup Scaling’s Secret Weapon

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    By Bill Viau in October, 2019 | 7 minute read

    Early in the life of a business, everything is about the core product or service.  Things start to get complicated once you gain traction and begin the scaling process.  Suddenly, tasks that your team used to handle without trouble become major...

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    Is My Startup Ready for VC Investment?

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    By Bill Viau in September, 2019 | 6 minute read

    “Startup” has come to be used as a catch-all term, but it actually represents companies from a wide range of growth stages.  Each stage has the potential to benefit from VC startup funding, albeit in different ways. Whether or not you’re ready...

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    What Makes a HubSpot Agency Different From Other Marketing Agencies?

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    By William Jepma in September, 2019 | 8 minute read

    A HubSpot agency is certified in inbound marketing and the use of HubSpot’s software. Certified agencies offer their clients marketing services through the HubSpot platform, as well as ongoing support, expert advice, and innovative strategies.

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    What Does an Inbound Marketing Budget Breakdown Look Like and Why is it Important?

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    By William Jepma in August, 2019 | 7 minute read

    Creating a marketing budget breakdown for your company can feel daunting. To do it right, your company will need to take an in-depth, honest look at its expenses and its profits. This will give you the necessary data to put together a marketing...

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