Sam was born in California, but is a proud Bostonian. She has always been intrigued by branding and social presence, and honed those interests in her double-major in advertising and public relations. As marketing strategist, Sam works hand-in-hand with businesses to develop and execute marketing strategies to reach their goals. Sam spends her free time crafting, binging horror movies with her wife, and playing with her dogs.
There are currently 11 different Facebook campaign objectives available. Selecting the appropriate campaign is the first step toward creating Facebook ads that drive results. To help you take advantage of some of Facebook Ads best practices, let’s...
Chances are a lot of time and care went into your website design. Is the same true for your chat window design? Here are 14 tips for creating an engaging live chat window that will entice website visitors to get in touch with your customer service...
As chat becomes a standard channel of communication, understanding when to use a chatbot vs. live chat is crucial. Learn when to use a chatbot to save time and resources, as well as when a live chat option is the best choice.
When you use live chat for sales, you’ll be providing an additional channel for your sales team to engage with prospective buyers –– especially if you’re using the feature HubSpot Live Chat provides you with.
Live chat is becoming a standard communication channel across industries. To help you take full advantage of its capabilities, here are some live chat best practices to get you started on the right foot.
Snippet: Instant communication is becoming the standard expectation for consumers seeking customer support. Here’s how you can personalize your HubSpot chat profile and kickstart meaningful interactions with your audience.