Market Veep Blog

Drive In More Leads

    7 Ways to Boost Sales in Logistics, Freight, and Transportation

    Picture of Bill Viau
    By Bill Viau in January, 2021 | 8 minute read

    Many companies have struggled to grow logistics sales and optimize their sales process. Use the seven tips in this list to sell more in less time, empower your sales team, and make potential and current clients happy. 

    Read More

    40 Stats That Prove the Value of Marketing For Manufacturers

    Picture of Bill Viau
    By Bill Viau in January, 2021 | 9 minute read

    The potential ROI of marketing for manufacturers has been proven time and again in B2B industry research. We’ve assembled 40 such stats here to demonstrate the positive impact that marketing can have on a manufacturing company’s bottom line.

    Read More

    Why You Need Automation in Your Manufacturer Marketing Strategy

    Picture of Bill Viau
    By Bill Viau in November, 2020 | 6 minute read

    The digital era has left no industry untouched. Marketing automation tools offer firms powerful data insights, improved reach, better scalability, accelerated response times, and more control in the online-first, buyer’s world we now live in. ...

    Read More

    6 Surefire Lead Generation Techniques for DUI Attorney Marketing

    Picture of Bill Viau
    By Bill Viau in November, 2020 | 6 minute read

    A DUI law firm relies upon marketing to aggressively pursue a particularly urgent clientele: DUI leads. Optimize your DUI attorney marketing strategy with key lead generation techniques like Google Ads, an active legal blog, gated content offers,...

    Read More

    6 Examples of Brand Repositioning That Renewed Company Growth

    Picture of Bill Viau
    By Bill Viau in October, 2020 | 10 minute read

    Has the excitement left your brand? Are sales trending down? It could be time to try a fresh approach. Brand repositioning will mean updates to your message, your value proposition, and your marketing strategy to keep up with evolving...

    Read More

    Free Lead Generation Tools for B2B Service Companies to Bounce Back From Coronavirus

    Picture of Bill Viau
    By Bill Viau in August, 2020 | 7 minute read

    B2B lead generation in the post-COVID environment will be critical to a swift recovery. However, it’s not easy to crank lead gen up to double-time with cash reserves drained by the pandemic. Use these seven free lead generation tools to start...

    Read More

    6 Crisis Marketing Strategies We Learned From the Coronavirus Pandemic

    Picture of Bill Viau
    By Bill Viau in August, 2020 | 7 minute read

    COVID-19 has turned marketing upside down. Businesses need to react quickly to adjustments in buyer behavior and pain points. But what do you do in an unprecedented crisis? There’s no tried-and-true roadmap to a corona marketing strategy. If...

    Read More

    Leading Through a Crisis: How to Align Sales and Marketing After COVID

    Picture of William Jepma
    By William Jepma in July, 2020 | 5 minute read

    There are subtle but crucial differences between managing your team during a crisis and leading your team through a crisis. These differences are especially noticeable when a disruption like COVID-19 affects your company. Instead of letting that...

    Read More

    Marketing for SaaS Companies: How to Make Up For Lost Sales From COVID

    Picture of Bill Viau
    By Bill Viau in July, 2020 | 7 minute read

    Clients are reluctant to commit to SaaS contracts when every week feels more uncertain than the last. A few strategic shifts in marketing for SaaS companies can help your brand compensate for these lost sales.  Stop talking about a long-term...

    Read More

    4 Strategies to Boost Website Traffic After COVID

    Picture of William Jepma
    By William Jepma in July, 2020 | 7 minute read

    Finding new ways to boost website traffic is an ongoing task for many companies. High traffic can generate plenty of leads to fill out your sales pipeline, after all. But in the wake of COVID-19, many brands are finding that their website traffic...

    Read More
    1 2 3 4 5